Sorry for the huge wall of text
we seem to do an ok job attracting new players but retaining them is difficult when a giant xp bonus vanishes and they have no idea where to go or what to do next.
Yeah,I see true newbie questions every day in DB guild chat,but after a short while these players
vanish.So would be interesting to know why exactly they do not stay.
I see this reasons:
1)Simply dont like the game - cant do anything about it.
2)Huge wall of xp
Well,thats a perception problem,why most players seem to enjoy the game only at highest levls is beyond me.
Hitting auto attack in NP newbie yard to slay a Decaying Skeleton is exactly the same as doing it in Cata to slay an Ancient Guardian.
3)no groups at low levels or shall I even say below 65 lately?
Thats a vicious circle,less players - less groups,resulting in even less players over all.
Possible solution (*takes a deep breath*):slow down xp gain at lower levels so more people stay longer at lower levels.
And I am really sorry to say,but this xp bonus during the account drive period is counter productive,it only helps the players already there,resulting in even widening the gap between
newbies and oldtimers.
Also there is the problem that established players just fly through the levels below 65 with
their twinked alts and babysit them with their high level chars(mostly Druids).Dont take me
wrong,I am guilty of doing it myself.
Solution(*Takes another deep breath*)

rohibit boxxing,again dont take me wrong I am a
fanatic boxxer myself.I know that's the most radical solution possible but it really cant be get
much worse as it is now with *only* 200 players online in the average and something
*must* be changed.Could be temporary for now to see what happens.If it doesnt bring and
even more important *keep* fresh blood it could be reverted to the old state.
4)Traveling too time consuming.
Another radical solution,sorry.
Give every player an Athica gate neck and non-gating classes the ability to gate right from the start,might be level limited for players level 1 to 64,once you hit 65 you have to do a quest to keep it.